Wednesday, May 7, 2008
Cell phone asks, will you marry me?
Darryl points to a wicked new promo for the Motorola Z10 cell phone, shot and edited entirely on the gadget and featuring, yes, this real home-made marriage proposal. Not only does it show what the current iPhone can't do, it also highlights the power of real people and real stories in advertising.
Unlike those oh-so-apparently fake Citi ads.
Campaign by CakeGroup. (Video link updated.)
Labels:
cell phones,
Citigroup,
good creative,
Motorola
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