Category Archives: England

Globe is warming, children are starving: So buy our house


There’s a bit of a stew in Britain over advertisements for new homes built by Morston Assets’ Yours South Lynn. Seems the home builder claimed its construction is more eco-friendly, and to make the point showed photos of starving children in deserts and polar bears slipping through cracking ice caused by global warming. The UK’s Advertising Standards Authority investigated after consumers complained the ads were in horrid taste … but decided to let the ads run after all, deeming melting ice an issue factual enough to be used in ad communications.