We read once that human eyes lose their sensitivity to color over time, which is why memories of the green grass and blue sky from your toddler days seem so, well, green and blue. Fading eyesight explains why old people in Florida wear plaid pants, and perhaps why U.S. sports fans have now become dolts that watch 3-D television projections of the game while they sit in the very stadiums in which the game is being played.
Now we certainly don’t mean to offend anyone who enjoys watching people in spandex bump into each other; in some countries that is not tolerated but here in America we call it football. Our point: The emergence of cheap, giant-screen, flat-panel screens is starting to encroach on reality. Panasonic chief Toshihiro Sakamoto opened CES this year with a 150-inch plasma called, fittingly, the Life Screen — not to be confused with the Life Wall, another Panasonic treat that covers entire walls of a consumer’s home. (Imagine it: “Honey, I told you to turn off that wallpaper!”) Light-bulb-maker Philips has been playing with screens that intercept reality via clear glass, so you can look outside a window or wave your hand to grow a shade tree to block the neighbor’s view.
No real news here except the fakery of colored images has been arriving for a while; U.S. office workers spend one-third of each day in front of a screen moving numbers and words around, then drive home to watch the tube. The Super Bowl is almost here and consumers are talking more about the upcoming ads, to be shown on screens, than the game itself. The players meanwhile will dance around a moving yellow line on the field that doesn’t really exist, except for video projection and GPS camera technology giving fans at home a clear view of where the ball needs to go. Reality, it was lovely; we’ll miss you when you’re gone.